What a share actually represents, next to a like
Tapping the heart icon takes one second and stays on the post; forwarding a clip into a private message or another app costs the sender something β their own name attached to whatever they just sent. That's the gap a shares package fills: a number standing in for word of mouth, not a public reaction anyone can undo just as fast.
Treat the two metrics as separate signals, not one scale running small to large. A like says a viewer approved of what they saw; a raised share count implies distribution happened somewhere off-platform that nobody watching the post can see. One is not a stronger version of the other.


